Chief Product Officer
Fredrik is a Partner at VedaPointe, and a global business leader with over 20 years’ experience in Healthcare and Technology – driving Strategy, Growth, and complex Product Development and Operations. He is skilled at leading in lean, entrepreneurial environments – from large multinational companies to start-ups.
In Healthcare, Fredrik gained deep Payer/Managed Care experience while leading Centene Corporation’s Innovation function for 6 years. There, he supported the firm’s growth from $21bn to $135bn, while serving one in 15 Americans. His work focused on finding/building/implementing new solutions in a variety of areas, including digital transformations, automation and self-service tools, Value-Based Contracting, Member and Provider experience, web portal improvements, and Payments/ Electronic Funds Transfers.
Prior to Centene, Fredrik held leading roles – successfully scaling two high tech start-ups. He was a Founder and CEO for ReformTech, a clean catalytic heater company in the automotive industry, and the COO and deputy CEO at Sectra Mamea Digital Mammography (sold to Philips Healthcare where it became Philips’ global center for all Mammography solutions). Fredrik developed and honed his strategy skills as a management consultant with McKinsey, starting his career at Saab Aerospace.
Fredrik holds an engineering Ph.D. from KTH (Stockholm)/MIT (Cambridge), M.Sc & B.Sc. degrees in Mechanical Engineering/Operations from KTH, and M.Sc & B.Sc. degrees in Business Administration from the School of Business at Stockholm University, Sweden.
Fredrik resides in with his family in St. Louis. In his spare time he continues to try to improve his tennis game and plan for longer sailing trips.
As Chief Product Officer at VedaPointe, Fredrik drives strategic product development, collaborating with team members throughout our organization while also leading investor relations.